Facebook Consulting & Strategy
For companies, brands, institutions and people of public interest, Facebook offers extensive opportunities for marketing and staging. However, this is nothing new- in fact, over 140 million business pages can be found on Facebook today. There is no other online platform that offers comparable multi-layered and precise target group selection, along with innovative content and formats that are continuously being developed. These huge advantages are now resulting in Facebook outpacing traditional channels such as TV, radio, and print. Sounds exciting, doesn't it?
However, many companies don’t realize that their growth potential can skyrocket by utilizing strategically tailored social media advertising campaigns. A Facebook campaign is set up in no time at all - and that's it? It would be nice... And this is exactly where advice from a Facebook professional is often needed.
We believe in the connection between people, effective messages and strategic placement. And we play by one important rule- no communication strategy can exist without a well-designed media strategy. For us, the magic of Facebook marketing lies in reaching a precisely defined target group with messages that hit the nail on the head. Increase the awareness of your brand or company via Facebook Ads and increase the number of visitors, sales, and conversions on your website. Attract your target audience to your Facebook page. Promote events, collect leads like other cherries, direct the desired target group to your website, mobile or Facebook application or increase the visitor frequency in your shop. So that content reaches those for whom it is actually relevant. Our hobbyhorse is sophisticated advertising campaigns that place brands in a highly relevant environment and turn users into loyal buyers.
Hutter Consult AG is
Meta Business Partner.
Our crew is
Facebook Blueprint certified.
Facebook Marketing- uh, help please?! Don't worry. We will help you with everything to do with the commercial use of Facebook for companies and provide you with unwavering support in the development and implementation of your Facebook strategy. With us, you’re sure to achieve all of your marketing goals with optimal results. It doesn't matter to us whether you need support in advertising, marketing, PR, HR, customer service or innovation management- we’ve got your back.
The Facebook Page is the heart of all marketing activities on Facebook. It offers companies, brands, institutions, and people of public interest comprehensive marketing and staging solutions. Interested and devoted Facebook users can connect with brands and companies via Facebook Pages or Places and stay regularly updated via the Facebook News Feed. Have you ever wondered how the News Feed algorithm works? Or what is the best way to manage and publish content on my Facebook page? And what should I do if my company has several locations, or is international and multilingual? We’d be more than happy to show you.
Numerous factors can influence the success of a Facebook Page and thus the reaching of relevant target groups; such as constantly changing newsfeed algorithms, the use of social plug-ins, Facebook Ads, Facebook Apps or Open Graph, format optimizations, Facebook Groups, and so on. Therefore, engaging in a lively discussion with the right target group is not always as easy at it seems.
Facebook ads can be highly demanding and call for attention round-the-clock. They require creative design, consistent monitoring and constant optimization to keep user’s interests peaked and to stay target-oriented.
Do you have a lot of creative ideas for the design of your Facebook Ads but lack the right person to implement them? Or maybe you are looking for a concept to present your brand, product or company to your desired target group online? We can even enhance your existing ads in keeping with Facebook best practices (pimp, shine, etc.). We support you in the sustainable use of Facebook Ads to achieve your marketing goals. And help you reach the right target group at the right time with the right message - as full-service support or just as partial support.
Are you already really active on Facebook, and it is becoming more and more tedious to prepare and publish content for the platform? We have some great tools to make working with Facebook easier and more efficient - just ask!
Need a second opinion on your Facebook strategy? We would be happy to conduct an analysis of your current game plan on Facebook, whether it be at strategy level or simply a few tips for campaign improvement on an operational level. No worries - you can count on us based on our professional expertise on Facebook knowledge of over ten years.
The bulletin board is a throwback to the 90s, and the classic intranet seems so 2008- but do you still want a solution to communicate with coworkers in an agile, efficient, and personal way? Then it’s about time you set up your own internal social network/ better known as Workplace by Facebook. With Workplace by Facebook, Facebook provides a powerful and cross-device intranet alternative for any company or organization. The beauty of this system is that you don't have to learn anything new - after all, the interface and usage are just as intuitive as Facebook itself. Separate and safe, mobile-first optimized and has all that and much more of what businesses need. We'll be happy to let you in on the Workplace secrets over a coffee or a phone call.
Join one of our widely known Facebook and Instagram seminars and become a part of our devoted community. Would you rather have us all to yourself? That’s not a problem- we'll come directly to you and pass on our extensive knowledge to you and your team, tailored specifically to your individual needs.
Civil engineering drafting, information technology, business administration and now social media management - there is hardly a topic in the IT and business sector that Stefano has not yet risked to take a look at. At Hutter Consult AG, our favourite Italian guy is responsible for business development in connection with the expansion of our agency platform services. In addition, as an experienced project manager and Head of Platforms, he is the first point of contact for customers in all matters and needs relating to the actual platforms. He finds and enables the implementation of sustainable, efficient and technology-based tool and platform solutions for successful social media management.
In private, his two little sons like to keep him busy - except when Daddy treats himself to a cigar and a whiskey on Sunday evening after the obligatory Sunday dinner at his parents'. Then he finally has a moment to himself.
Adi Zumbühl is a true Nidwalder (one who is from the Swiss Cantone of Nidwalden) and has been rummaging around the online world since 2009. After his job at AZ Direct and Ulmann + Partner in Lucerne, from 2014 onwards, as a Digital Marketing Manager, he has been responsible for setting up the online department in the Migros Lucerne cooperative, thus served as "the internal hub" amongst his colleagues for all digital topics. We can proudly say: we pulled him back to the consulting side. Adi works for the Hutter Consult as a senior consultant, rounding off the already comprehensive and extremely attractive team of consultants with his know-how.
Besides his wife & kids, his second love is Mallorca (the North - not the Ballermann!). Red wine and meat ensure his daily healthy diet, which is often completed with Kinder Schokolade. Jogging is his "sport" - after all, you gotta do something, right?
Michaela is a full-on digital marketer at heart. Since 2017 she has been working quite successfully for Hutter Consult as a consultant and project manager. Michaela lovingly turned her back on her Austrian homeland and moved to tranquil Switzerland for Thomas and the Hutte Consult crew.
What Michaela does: she masters Facebook ads in her sleep and definitely always knows the answer to any questions. Clients love Michaela and Michaela also loves her clients. Michaela speaks an enchanting Austrian dialect that draws participants even more to attend her Facebook and LinkedIn workshops and seminars.
And in private? Michaela loves travelling, good Italian food, nature and lots of cakes and chocolate. Yes, our Michi is definitely one to love.
Lena from a village near Villingen-Schwenningen in the Black Forest, where there are more cows than inhabitants, moved to study sociology in the beautiful Constance on lake Bodensee. She proudly holds the title of Bachelor of Arts and delights Hutter Consult AG as a consultant.
During her studies, Lena was able to gain experience in event and project management, and was able to work as a social media manager in a start-up company.
Lena is a total dog lover, has written a bachelor thesis about «tattoos as a staging symbol» and prefers to go on a hiking holiday in South Tyrol with bacon, shake bread and beer.
Dorian Kostanjsek is graduated in business informatics and audio engineering and now a part of the platform as well as the ads team as both consultant and advertising specialist because of his ultra-exciting knowledge in IT and audio engineering. He also makes sure that the Hutter Consult internal IT structure works like Swiss clockwork.
And in case you want to get into the music business, Dorian also offers 11 years of event and music experience and has tried his hand in the music business from song production to club operations in the past.
Privately Dorian lives for sports and music. And because his name is so complicated, he has made a virtue out of necessity and collects misspellings of his surname.
Livia was recruited directly from her university lecture room to the Hutter office, where she is now part of our most attractive platform team, well equipped with a wild curly mane and a freshly acquired bachelor's degree.
Hutter Consult now holds the first position in Livia's curriculum vitae after a commercial apprenticeship with the St. Gallen Farmers' Association, studies at the Graubünden University of Applied Sciences and various internships. Yessss.
Livia is a typical digital native who is usually always on. Funny that she still knows television - she only uses it to watch the Simpsons. And if there is still a little time left for offline time, then Livia likes to play the French horn at Stadtmusik Gossau.
Daniel Stark is Vorarlberger and the second Austrian import hit in the Hutter Consult Advertising Team. The last 3.5 years before joining our team, the online marketing and social media manager has worked as Head of Performance Marketing at the Digital Hunter Group in tranquil and cozy Liechtenstein and is known for mastering the KPIs of his campaigns at all times, even in his sleep. If you want to see this for yourself, you can find his contact details below. ;)
Daniel commutes daily from Vorarlberg to Aadorf and satisfies his constant thirst for knowledge with countless audio books and podcasts. Good to know: he named his two rabbits after superheroes: Bruce (Batman) and Tony (Ironman).
From Charlotte, North Carolina (USA) to tranquil St. Gallen in Switzerland - the Hutter Consult crew really does come from all four corners of the world. We may present this gorgeous being gifted with a melodious name: Margo Nichol Steiner. She has been living in Switzerland since 2017. Margo is a Consultant Digital Marketing and, with that, part of our very attractive team of consultants. With a Bachelor degree in Marketing, a good amount of start-up experience, graphic and handlettering skills which she had taught herself and a winning, unstoppable smile (kinda creepy, but nooot), there was no way to get around her.
In Margo's spare time, she either binge-watches Friends, loves to bake – picture her rolling out the dough to the sounds of fancy jazz music – or cuddles obsessively her mates Winston and Theodore (yeah, just cats!).
Theresa Schatt, Marketing Manager
ZEISS Vision Care
«I got to know Hutter Consult at a workshop: directly 100% convinced with knowledge and relentless honesty. The Hutter team has been our reliable consultant partner for all global social media topics for 2 years. The team does not only advise us on performance, it is also our permanent partner for all global adhoc topics, internal change management and is an important partner in cooperation with creative agencies. The close relationship that Hutter maintains with all platforms also helps us to try out and test new formats time and time again. So we can be sure not to miss any meaningful trend. And the best thing is: the good cooperation continues even after 2 years without a drop in performance. Hutter Consult has never left us out in the rain, never shied away from any topic and has always been honest with us when there has been an urgent need to change things internally or externally.»