TikTok Consulting & Strategy
TikTok is the new shooting star of social networks. For the first time, a non-American social network managed to fascinate over a billion people. TikTok from China is the most downloaded app in 2018 and 2019 and managed to break the billion user threshold faster than any other social network.
Since November 2019, more than 1 billion active users from all over the world have been on TikTok, over 800 million of them are active every day and are following #Inspiration, #Entertainment and #Fun. TikTok is the first native video app that consists 100% videos and only stories. Companies are overwhelmed by the speed and therefore hardly present. The first major brands are slowly approaching the TikTok ecosystem. Anyone who recognizes the dynamic nature of the platform should know that TikTok will become an attractive and huge advertising channel with its very young target group. It also makes sense to achieve tomorrow's purchasing power today in your familiar environment with formats that fascinate and animate you.
15 second videos, live videos, duets, reactions, music and phenomenal AR effects and a video editor that allows simple editing but also special effects are the core elements of the fascination with TikTok. TikTok is special, because it has it's own dynamic and is very different from Facebook, Instagram and other platforms.
We are on TikTok every day and follow the latest trends exactly where they take place. Let us develop your appearance, your content strategy - maybe even a TikTok dance challenge for your brand. #HuCo #challengeaccepted
Sonia Custodero-Rodiguez, Team Lead Marketing & Communication
«With Hutter Consult we have a highly specialized partner in social media marketing at our side who helps us to achieve our goals on the various SoMe platforms. We were able to optimize our conversion and implement new measures in both the content/commitment and social advertising areas using smart tactics and appropriate retargeting measures. The HuCo team is also competent and extremely reliable - and can be contacted practically at any time if you have any questions.»