With close to 800 million active users in more than 200 countries, LinkedIn is the world's most prominent business network. Whether the focus is networking, recruiting or content marketing, it is the place to be. In fact, anyone who wants to be recognized within the business world is active on LinkedIn.
LinkedIn has developed into a highly frequented business marketplace over the last few years and offers business people from all sectors and industries with endless marketing opportunities, including Personal profiles, company profiles, job boards, groups, news feed, and LinkedIn ads.
The business platform has even built tools for personnel recruitment, otherwise known as Talent Solutions. The theme of HR marketing is a particularly important part of LinkedIn, from professionally developed Company Pages to the Career Page and even HR marketing campaigns. LinkedIn offers the possibility to establish employer branding, which provides employees with a meaningful insight into the company. This also includes job vacancies, which can be showcased on the platform.
LinkedIn is also an excellent platform for general corporate communication. We can support you with the integration of LinkedIn into your marketing and communication strategy and give you some tips and tricks for employee interaction.
LinkedIn is perfect for advertising in a business environment. Sponsored content can be used to achieve goals such as lead generation, increasing awareness or promoting events. However, setting up campaigns on LinkedIn is not without its difficulties. With the right campaign strategy, a sensible campaign structure, attractive ads and optimal target groups, you can achieve your business goals with us. We will even help show you how to utilize the best practices recommended directly by LinkedIn.
We live, breath, and sleep LinkedIn! Together we can create a strategy for optimal content and reach, show you the best tools for efficient maintenance and management as well as professional analyses of the data you receive.
Hutter Consult AG is
LinkedIn Talent Solutions Partner.
You've got LinkedIn on your mind, but still don't have a plan on how to use the business platform for your company? We would be happy to drop a few of our LinkedIn tips and even more if you’re interested! Together, we will develop a tailor-made LinkedIn strategy that includes all of the most effective and practical measures. Do you need an experienced sparring partner when it comes to your LinkedIn strategy? Then you've come to the right place.
We would be more than happy to support you with the sustainable use of LinkedIn Ads to help you achieve your marketing goals. Careful campaign planning, along with the right target groups, is essential to success on LinkedIn. With your social media campaigns are you looking for reach, brand awareness, or leads? Let us help you to any extent, whether it be the complete execution of your advertising campaigns or just in a supporting role.
Are you already active on LinkedIn and perhaps already running your campaigns? We would be happy to look over your activity- or even the activity of your external provider- and show you where there is room for potential growth.
Have you already set up a company page and perhaps already created some ads? We would be happy to review them and develop some possibilities for optimization, so that your company’s presence is consistent with your current business objectives.
Are you more concerned with how to build up the profiles of your employees? Then we would recommend a profile review, in which we help to position your very own employees as experts.
At our LinkedIn seminars and workshops, we provide you with knowledge on LinkedIn advertising, enhancing your personnel and employer branding, optimal corporate communication on LinkedIn and how to effectively drive lead generation. Among other things, you will learn about the latest trends and developments on the social media business platform. We would even be happy to develop the content personally for you and your team.
Loud voice, 1.60 m tall, and always has a reason to smile - that's Belinda! The trained business clerk is currently switching from human resources to digital marketing and supports the team with a breath of fresh air and a drive for action in all customer matters.
Belinda chronically suffers from wanderlust (oh, dangerous!), and has a lead foot (we are looking forward to the fines that we will recieve). Belinda has a cat named Sam, that is now 16 years old. Her secret: because of Sam, she sleeps at her father's house twice a week. Meow!
Michaela is a full-on digital marketer at heart. Since 2017 she has been working quite successfully for Hutter Consult as a consultant and project manager. Michaela lovingly turned her back on her Austrian homeland and moved to tranquil Switzerland for Thomas and the Hutte Consult crew.
What Michaela does: she masters Facebook ads in her sleep and definitely always knows the answer to any questions. Clients love Michaela and Michaela also loves her clients. Michaela speaks an enchanting Austrian dialect that draws participants even more to attend her Facebook and LinkedIn workshops and seminars.
And in private? Michaela loves travelling, good Italian food, nature and lots of cakes and chocolate. Yes, our Michi is definitely one to love.
Thomas Besmer, also lovingly named"Besmo" amongst his colleagues, is an old player in the digital business – he has been playing in the online industry since 2005. His CV includes positions at AZ Direct, CSS Versicherungen, Farner Consulting and Comparis, before he joined the Hutter Consult AG in December 2017. In his capacity as Senior Consultant and Head of Consulting, 'Besmo' is responsible for comprehensive consulting activities with a focus on analysis, business development and the further expansion of our agency services.
As a father of two, he never gets bored. Whether it's building Duplo trains or spending hours digging. Yes, digging - you read that right ;-). There is and will be a programme after work. And even if the quiet minutes have become significantly less, he enjoys every moment with his family. Some of which he also shares in his podcast «Die Mustergatten».
Adi Zumbühl is a true Nidwalder (one who is from the Swiss Cantone of Nidwalden) and has been rummaging around the online world since 2009. After his job at AZ Direct and Ulmann + Partner in Lucerne, from 2014 onwards, as a Digital Marketing Manager, he has been responsible for setting up the online department in the Migros Lucerne cooperative, thus served as "the internal hub" amongst his colleagues for all digital topics. We can proudly say: we pulled him back to the consulting side. Adi works for the Hutter Consult as a senior consultant, rounding off the already comprehensive and extremely attractive team of consultants with his know-how.
Besides his wife & kids, his second love is Mallorca (the North - not the Ballermann!). Red wine and meat ensure his daily healthy diet, which is often completed with Kinder Schokolade. Jogging is his "sport" - after all, you gotta do something, right?
Pascal Urscheler, Head Marketing & Communication
Zühlke Engineering AG
«Hutter Consult trains and advises our internal marketing and communications specialists in the field of social media marketing. Beginning with the training of basics to the setup of campaigns up to an active campaign monitoring - we are excellently supported in all areas. We are extremely satisfied with the cooperation.»